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Have You Heard? Cricket’s Innovative Social Platform #HearMeOut Turns One
    Cricket appreciates the importance of amplifying the stories and voices throughout our communities, which is why we created #HearMeOut.

     

    Introduced February 2019, #HearMeOut is a social platform that allows artists to be heard while turning up the volume on issues and interests that affect underrepresented communities, particularly African Americans.

     

    #HearMeOut began as a limited content series that featured five Atlanta-based entertainers: Rapper K Camp, Producer and Songwriter Bryan Michael Cox, internationally-renowned DJ Drama, R&B singer Marissa and up-and-coming female rapper Kodie Shane. Each of these artists shared their stories on camera to encourage those who often feel overlooked and unheard. Each artist’s video included an invitation for viewers to share what matters most to them using #HearMeOut and tagging @cricketwireless.

     

    The campaign has now evolved into an evergreen platform with the dialogue happening both online and off. Since launch, we have featured interviews with more than 15 artists who discuss a myriad of experiences such as dealing with body image issues, depression, insecurity, perseverance and more.

     

    To honor Black History Month, and to celebrate the one-year anniversary of #HearMeOut, Cricket has compiled an “anthem” video that highlights some of the featured artists over this past year along with consumer feedback. Check it out.

     

    To keep the dialogue flowing, next week we’ll start rolling out our newest #HearMeOut videos featuring artists from Chicago: Julian DeShazier (J Kwest), a minister, community activist and hip-hop artist; Fredrianna Harris (Freddie Old Soul), a writer, actress and mother; and hip-hop artist Mick Jenkins.

     

    Stay tuned.